Nathaniel Fried
This book is fantastic for leaders in noncreative industries because it shatters the myth that you have to be an artist to be innovative. David and Tom Kelly are the founders of IDEO, a world-renowned design firm that practices Human-Centered Design techniques to better connect clients with their target audiences.
Creative Confidence is packed with actionable strategies on how to unlock new perspectives, embrace unusual challenges, and think creatively in a world that often encourages conformity.
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Contributor: Ryne Higgins from peacockalley.com
