For folks who want to learn about the basics of Kickstarter, Indiegogo, GoFundMe, and Patreon, this short book (102 pages cover-to-cover) is a great place to start. Updated in 2018, author and crowdfunding expert Michael J. Epstein explains how to plan and execute a successful crowdfunding campaign.
And the text also covers budgeting basics, goal-setting, and preparation of professional-looking campaign materials (such as video clips and photographs), along with numerous examples from some of the hundreds of campaigns that Epstein has backed. If your goal is to understand the ‘nuts & bolts’ of crowdfunding, then this is the first book you should read.
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Contributor: Timothy G. Wiedman from Doane University