Influence: The Psychology of Persuasion (7/7)

More than anything, [this book] helps explain the science behind why certain things work from a human perspective. Digital Marketing is still marketing at its core, and no amount of acronymed metrics will change that. Understand the basics first, then build.

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Contributor: Wes Marsh from and

Written by Nathaniel Fried

Co-founder of Fupping. Busy churning out content and building an empire.

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