As an author, I keep my eye open on writing Facebook groups for authors who have recently or are about to publish something that will benefit or interest my readers.
Then I private message the author and ask. Would you like to be a guest on my blog? I let them know that my posts are around 800 words, and I give them a series of questions to select from.
I also offer a carrot: if there is a question that they would like to be asked but never have been, they can write one themselves and I will definitely select that one. I ask for links on where to buy their book and how interested readers can connect with them. And I give them a generous deadline and ask that they post on their social media when their interview goes live. It’s been a fabulous way to grow my readership and to earn good karma and retweets.
Contributor: Lizbeth Meredith from lameredith.com