Nathaniel Fried
It’s easy to get excited when shopping for your first new vehicle, but don’t forget to look into the dealership’s reputation. Consumers aren’t just buying a car; they’re purchasing a relationship with the company.
Questions to consider when shopping around:
- Does this dealership have too many negative online reviews?
- Do positive online reviews appear trustworthy or fake?
- Does the dealer interact with customers on social media?
- Is the service department friendly and helpful?
Buying a car is a long-term commitment that could involve years of service and maintenance, so be sure to research the dealer as much as the car.
Contributor: Jonas Sickler from reputationmanagement.com
