A common SEO tactic is to churn out as many articles as you can target at a large variety of long tail keywords. This strategy can work but is relatively low ROI for your time investment. Instead, spend your time or money investing in a few strong articles for the most relevant keywords AND the long tail searches. You may spend 20 hours researching, writing and optimizing one article, and the ROI will often by way higher than writing 20 articles that took one hour each.
Contributors: Alex R. from Team Building Hero