While a few podcasts have episodes with someone talking about behavioral economics, this is the first podcast dedicated to the practical applications of behavioral economics for marketing a business and helping marketers to understand the psychology of why people buy.
With a 5-star rating on iTunes, reviews say this podcast is A smart, down to earth approach to business and the application of the principles of behavioral economics. with great content and their favorite new podcast and If you are a small business owner or are involved in marketing your company’s products and services you can’t afford to miss a single episode. The host, Melina Palmer, has a background in marketing and brand work and ties the lessons back to marketing often to make it relateable and applicable for the listener.
Contributors: Melina Palmer from The Brainy Business