This book is more about becoming a person with influence rather than influencer marketing but the principles in this book can be applied both ways. Ryan Williams has interviewed over 100 influencers who have built ideas and businesses online such as: Seth Godin, Brad Feld, Derek Sivers, and many others. The book explains how influence is a skill that has to be learned, acquired and honed over time. He shares eight key business philosophies that pertain to crafting a big vision to win over your audience, embracing your individual personality, collaborate with other influential people, and multiple other topics.
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Contributor: Alex Altuhov from Handy Kith