Brand Experience (33/111)

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People don’t buy products or services; they buy the experience associated with that product or service. Your brand needs to evoke an emotional connection. For example, show what they would feel like wearing your perfume. 

Contributors: Laureen Edelson from Luxury Concepts llc. 

Written by Zak Parker

Journalist, writer, musician, professional procrastinator. I'll add more here later.

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