Nail the Intro (9/36)

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You want to keep your intro short and to the point but you also want to grab the reader’s attention, pique their interest and explain to them what the content is going to involve (and what problem it is going to help solve). Make use of short paragraphs as well as bolded and italics text to further push the reader to keep reading. The longer the reader stays on the page, the more chance you have of a conversion.

Contributors: Jamie Campbell from Gaijin Crew Travel Blog

Written by Zak Parker

Journalist, writer, musician, professional procrastinator. I'll add more here later.

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