James Metcalfe
What drew you towards ExpertSure initially?
Ollie: I was always looking for independence, a model that would scale and a product that was win/win/win so online comparison ticked all the boxes. The customer wins as it saves them time sourcing quotes, the suppliers save on marketing costs so can offer lower price deals, and we get a sustainable company. I was always far better at marketing in my previous business than sales or product as well which made ExpertSure a great business for my skills.
