Mr. Ferrazzi details how any interaction can be a networking opportunity and that developing these connections is essential to one’s business success. By following some of the tips in this book, I have been able to develop and engaged and active network which is infinitely more powerful than a large network.
Any business student would benefit greatly from reading this book order to help them in their business development and outreach efforts. As the head of the green & energy services for a commercial real estate firm, I have used these techniques to develop our client base and increase our firm’s reach.
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Contributor: Sol Rosenbaum from GRS Group