Nathaniel Fried
The higher quality your content is, the more your followers will engage by liking, commenting, and hitting that golden ticket, the share button. Focus on producing quality pieces. Spend the time to research what your customers are missing. Where are there gaps in knowledge? And hone in on that. With the changes to Facebook’s algorithm and the drop in organic reach, brands can’t get the same reach they once had from sharing a large number of pieces. Do less, and boost some of your highest quality posts instead. In between, sharing industry news and content (with permission, of course), is a great way to keep your followers interested with minimal effort.
Contributor: Ana Milosavic
Company: hexonet.net | Facebook
