I really like The Definitive Beginner’s Guide to Internet Marketing by Adam Richards. It covers all the bases and really allows you to get started even if you have no prior knowledge of internet marketing, traditional marketing, or public relations. The book will get you into the right mindset to think like a marketer and begin to craft your first marketing strategy. It’s perfect for e-commerce small business owners who want to learn all they can to get their marketing efforts off the ground.
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Contributor: Harrison Doan